Leapfrog Your COMPETITION !

You have put up a rich looking website.  It is pleasing to the eye. The colors are vibrant. You have spent a lot  of time and effort to make your design sing. All of the right elements appear to be in place.  You have learned how to get good placement in the search engines

using smart keywords.  You have targeted traffic, high quality inbound links. Your “page rank” is within the top ten search results, a few are even in the top three. Yet at the end of the month your online sales are less than one percent of your target projections…what to do?

You veiw your competitors website, and it obvious that their products/services are not any better quality than yours.  Nor are their prices less expensive.  This can be frustrating as you brainstorm…what am I doing wrong?  Relax, take a deep breath, focus.  Can you

spot the difference?   Why are they pulling in six figures a year, while you are not showing any growth in your online sales?   What have they done that you have not?

Here is a major hint…value, that is “perceived value” is IN the eye of the beholder! You know your product is easily of equal quality.  Yet they are leaving you in the dust!  This is where you have to admit to yourself…it HAS GOT to be the WAY they are marketing

their product/service!  Revelation!  HOW someone perceives the value of your product or service, is KEY!   You were raised with the business adage ” the customer should come first”.

The prospects that visit your site are LOOKING for more than just a hard product or service. They are looking for instant benifits…”helps” that are apparent to what they feel like they

need.  Whether it be information, or confirmation, there is an unspoken desire that EVERY prospect has.  Everyone has a desire to be treated with dignity and respect, even if they say otherwise, their inner being wishes to be perceived as having value!

I am not speaking of vanity, or ego.  What I am referring to is people like to feel as though they are needed by others!  When you show (not tell) people that their interest is your first concern…YOUR “perceived value” goes way up, you become as “a pearl of great price”.

Why is this?  It is simply because people like to be treated as though they are worth more than just an object.  Is it true that most have this inner desire, to be approved of? You bet your bank account they do!  It is woven into their fiber of being.

How do you tap into this perceived value, that people have of themselves?  You do so by proving to them, that YOU think they have worth that goes beyond “dollars and cents”.

Give them what they are looking for by, providing helpful information, they can reach out and put to instant use.  How do you convey such a message?  It is ALL in your market PRESENTATION.  If they feel as though you want to be a help to them, and you prove

you want to be a help, by showing  them, you have what it is they are seeking: BANG!Something triggers in their emotional makeup, that compels them to want to help you back!   This is a proven technique that every marketer should use, because the ones that

use this are rewarded with GROWING sales, than continue to prosper, even in economic recession!   The innermost workings of past experiences that shape a persons concepts are continually at work!  So to gain the persons trust and raise their “perceived value”

they need to be shown that YOU DO have their best interest at heart. A good copywriter that understands this need people have, not only pays his own salary, but makes the person who uses their services many times over what they pay them!

99.9 percent of websites that sell products or services make the mistake of thinking that they can write their own copy.  They do not realize that they are very likely HURTING their own “perceived value” and are losing hundreds and thousands of dollars, in lost

sales!  YOU can leapfrog over your competitor by using these PROVEN tecniques that all professional Web copy experts, use.  From the first word to the last word in your websites content, be it landing pages, homepages, emails, squeeze pages, ect.   HOW

people veiw your website is directly related to the strength of your copy. Take not my word for this..simply look for yourself.  All of those who have websites that generate income that equals or exceeds the sales of “brick and mortar” businesses, have used the services of an expert Web copy writer.  This is no accident!

I give FREE ASSESSMENT to websites.  If you want to greatly improve your conversion rates and give your competitors a run for their money, it will cost you nothing, to have me give your site a look. ( a $100.00 value) as some charge to do this. NOT doing this, will result

in having your competiton (who use professionals) consistently leave you right where you are today.  Businesses who have brisk online sales DEPEND on expert Web copy, and they do not hesitate to tell others of their worth, for their sales increase anywhere from 200 to

over 800 percent!  Online sales are expected this year to top 200 BILLION, and in the next five years they will increase to 335 BILLION !   Now is the time to get “your” peice of the pie!

If you want a free assessment of your website, simply email me at stepmonday@aol.com

or call (318) 325-7586

ask for Stephen Monday.

p.s. if you are on a budget, and wish to greatly increase you online sales, I will work with you to implement some sort of payment plan.  Let not any reason come between you and and your sucess!

                                                                                    Sincerely,  Stephen Monday